Free Shipping for orders over 59€ in Estonia and over 120€ worldwide

Cruelty Free

Vegan

Produced in an environmentally sustainable way

Handmade in Saaremaa

100% Natural

Estonian natural cosmetics

HOIA homespa, an Estonian natural cosmetic brand rooted in Saaremaa, Estonia’s largest island, located in UNESCO Biosphere Reserve. Inspired by a vision of simplicity, honesty, and purity, we offer a diverse range of natural skincare products meticulously handmade in a sustainable manner. In our formulations we use high-quality organic oils, butters, and innovative world class actives and infuse them with locally-sourced gifts from nature, ensuring a truly indulgent “home spa” experience.

At the heart of HOIA homespa is a deep commitment to environmental responsibility. We believe in treating both your skin and the planet with care, ensuring that every product not only nourishes you but also supports a greener, more sustainable future.

Customer favorites

Facial

Face serum Repair

Personalized Care for Every Skin Tone

Free delivery

ALL OVER THE WORLD

for all orders over 120 €.

RECYCLING

EVERY STEP COUNTS is our moto. It is our greatest wish to work towards better and environmentally sustainable solutions on a daily basis.  We encourage our clients to refill their bottles and jars by offering refill options in our physical store and clients living in Estonia. We take back all of empty packaging from our customers and reuse or upcycle them in a proper mannrer.  You too can do your part to ensure that almost every package gets a new life and does not end up in trash after just a single use.

Discounted products

  • New -40% Off
    Original price was: 116,40 €.Current price is: 69,90 €.

    The CLEAR SKIN Kit is specially designed for those struggling with acne, redness, flakiness, excess oil, and breakouts. It includes 6 powerful HOIA natural skincare products to help visibly improve problem skin in just a few weeks.

    🎁 Order in May and receive a FREE Peat Mask and Mask Brush (value €17.89) with your kit!

    The set comes in a beautiful pink gift box, making it a perfect present for a teen or adult dealing with troubled skin.

    Scroll down to read more about the Clear Skin Challenge and what’s inside the kit!

  • New -20% Off
    Original price was: 68,70 €.Current price is: 54,90 €.

    The HOIA Vitamin Boost Ritual deeply hydrates your skin, boosts your natural glow and nourishes it with powerful vitamins and antioxidants.

    Inside this set, you’ll find three beloved HOIA products – the Bon Appetit Vitamin Serum with Bakuchiol, bestselling KLEOPATRA Hyaluronic Acid Elixir and the women’s favourite Sundrops Super Serum.

  • -25% Off
    Original price was: 39,90 €.Current price is: 29,90 €.

    Hyaluronic Acid Elixir Kleopatra SUPERCHARGED is an enriched version of one of our clients’ favorite product, Hyaluronic Acid Elixir Kleopatra.

    The Hyaluronic Acid Elixir Kleopatra SUPERCHARGED, enriched with two new active ingredients – polyglutamic acid with various molecular weights and niacinamide – amplifies the effect of hyaluronic acid and significantly contributes to keeping your skin elastic, tightened and deeply hydrated even long after using the beauty serum.

    This fast-absorbing beauty serum consists of powerful deep-moisturizing active ingredients that provide long-lasting and effective hydration for your skin, help stimulate collagen and elastin production, tighten and tone the skin and help rejuvenate dull and lifeless skin, making it smooth, clear and firm.

    20 ml

  • Natural Shampoo Tangerine
    -20% Off
    7,90 49,90 

    HOIA Natural Shampoo Mandarin

    HOIA’s Natural Shampoo Mandarin is a gentle shampoo made with deeply hydrating aloe vera, wheat protein, locally sourced nettle extract, and argan oil. The addition of organic mandarin essential oil gives the shampoo a delightful holiday aroma while potentially improving scalp circulation and protecting hair from environmental damage.

    This shampoo nourishes and strengthens hair while helping to prevent hair loss.

    Learn more below.

    Available in a 200 ml glass bottle and a 50 ml travel-size plastic bottle, as well as a 1-liter refill pack.

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