Description
Effortless Coverage & Radiance
HOIA BB Cream is a lightweight, illuminating cream designed to harmonize skin tone and enhance natural radiance. Its light-reflecting particles blur imperfections, creating a smooth, flawless-looking complexion.
BB cream has a universal tone and is suitable for most skin tones. It is formulated with a nourishing and water-free base. The cream is amazing – it moisturizes and protects the skin while providing soft and buildable coverage.
Its universal shade suits most skin tones and works beautifully as a standalone harmonizing cream or as a primer under your makeup for enhanced coverage and long-lasting comfort.
With an airy, luxurious texture, only a small amount is needed. So follow the principle of “less is more” for the perfect finish.
Usage Tips
Apply a small amount to clean skin and blend evenly. Ideal for daily wear, either alone or under makeup. Store below 25°C and away from direct sunlight to maintain its airy, foamy texture.
Award-Winning Formula
Recognized at the Global Makeup Awards 2023 – Highly Commended. HOIA BB Cream stands out for combining effortless radiance with nourishing skincare performance.
Krete –
This is AMAZING! I love a natural look, and this cream delivers exactly that. It’s the only product I use on my face when I wear makeup. It gives my skin a beautiful glow and a soft, healthy finish.
Diana –
The best natural BB cream I’ve tried! The texture is so pleasant, it tones just enough without a mask effect, and leaves my skin smooth, even, and beautifully radiant
Ruth –
I can’t imagine being without this BB cream. The coverage is just right, it’s incredibly soft, and it never leaves streaks or lines. The airy, foamy texture melts into the skin, evens out the tone, and gently hides small imperfections
Kerli –
All my skincare products are natural and clean, but foundation was the one thing I hadn’t replaced—until I found this BB cream. I have dry skin and it suits me perfectly. It moisturizes beautifully and gives my skin a natural, healthy glow. I have very fair skin, yet the shade works amazingly well. I finally found the right BB cream! I’m extremely happy and will definitely keep ordering. Thank you for being here!